Hi, I’m Cathy
I know the confusion that can set in when trying to grow a business or a ministry. Questions are all-consuming and often keep us awake at night.
- What’s the best way to market what I do?
- Are my goals realistic? How will I meet them?
- How much should I pay myself from my profits?
- When’s the right time to hire someone?
- How can I help more people with my products and services?
- Should I have a mission statement?
- How do I create a life plan?
The swirling questions become exhausting—I get it. I’ve confronted each of these and many more in business, church, and ministry settings.
When you feel called by God to launch an idea, it seems the road should be easier. But it doesn’t always work out that way. Life as a small business or ministry leader can feel lonely—as if the entire burden rests on your shoulders without the benefit of a robust HR, legal, or IT department.
You know the feeling—that moment when you say, “we need a new website.” The life of your bank account flashes before your eyes. Developing a website can be one of the most costly investments you make in your small business. It can feel hard to justify the expense, but...
You’ve done it. You’ve finally completed your product and you can’t wait to share it with the world. You know as soon as people see it they’re going to love it. You announce the launch of your new product, excited to see where this new venture will take you...
I know how it can feel—like ice water thrown on embers that are starting to ignite. When a writer spends years developing her craft and finally musters the courage to submit her work to an agent or publisher, it can feel utterly defeating to learn that writers need an...